COREbike kicked off yesterday, March 20, at Whittlebury Hall, and it’s a welcome return to events for many in the UK cycling industry. BikeBiz brings together some of the most notable products and brands on display…
“COREbike is one of the biggest highlights of the business calendar and we’re really excited to be a part of it again this year,” said Grant Hadwin, Citrus-Lime’s Manager of Sales and Supplier Partnerships. “It’s been a rollercoaster for the cycle industry, so it’s great that things are getting back to normal.
“We will be in room S11 and our focus for the show will be updating our Click & Collect service. We’ve made some very handy changes to the platform so that Click & Collect availability is displayed based on your store location. This is a great feature whether you are a multi-location retailer or a single store. »
Wildoo has been added to the roster of exhibitors for COREbike 2022. It is showcasing the unique VeloPac line of RidePac aftermarket cases and launching exciting new products for 2022. Dealers can find Wildoo in Syndicate Hall 12 (S12).
To improve has six brands that have joined its portfolio since the last COREbike show. SixSixOne protection will highlight MTB body protection alongside helmets and goggle gloves. DexShell waterproof gloves and socks have been well received by stockists and with April Showers just around the corner, now is the perfect time to shop and plan ahead for next season.
Amp Human’s Bi-Carb Sport Lotion aids in training and recovery through improved muscle function and is a great side-sell in-store. OTE is a great upgrade cart filler when resellers need to supplement their feed. Thomson Components are the gold standard for simple, clean, USA-made posts and seatposts on custom builds on both road and MTB. The Repente carbon saddles from Italy are the perfect lightweight addition to any bike, now with a choice of wider shapes in key models.
On the bike side, visitors will get a closer look at Transition’s new Spire Alloy and Thok’s MIG HT electric bike, among others. As for the P&As, Windwave will introduce the new Gold Edition OSPW from CeramicSpeed, the high-end Metron range from Vision and the NS AGX VAS stem from FSA. The distributor will also offer Dainese’s brand new Linea range of helmets and the handy Sendhit MTB first aid kit.
United Kingdom has new tech riding apparel from Yeti and Race Face, as well as from all of our other apparel brands, including 100%. Expect new seasonal colors from 100% for apparel, eyewear, gloves, helmets and more. The distributor will have the new 2022 range from Ride Concepts and will present the complete range which will be in stock, and available at the time of the show! Michelin will be showcasing their new line of World Cup-killing XC mountain bikes and also showcasing their fastest road tire ever, the new Michelin Power Cup.
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ZyroFisher will be offering a host of new brands and products, while their sales team will also be on hand with some fantastic COREbike-specific promotional offers. It’s a great opportunity to see its new Fasthouse, Ritchey, Time Sport and Unior brands for the first time with brand and sales teams ready to answer all your questions. The SRAM area will showcase the entire Zipp line, including the new XPLR and 3Zero Moto wheels, while the ever-popular SRAM coffee stand will be there for free refreshments for all three days, with all donations going to World Bicycle Relief.
Pirelli will exhibit its latest range of MTB and road tyres. Topeak will be showcasing its full line of 2022 products, in particular the Mountain Digital 2Stage – a shock pump featuring an innovative 2-stage pressure selector that lets you choose a high pressure for filling suspension forks and shock absorber or high volume for inflating ATV tires. . Also, the Torq Stick Pro, a torque wrench with an adjustable preset range of 2-10 NM. Abus will present its brand new range of MTB helmets. Exciting new saddles and shoes from Fizik will be on display at this year’s show, including exciting new products that have yet to be launched.
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Distribution of isons
For 2022, Ison Distribution will continue to display all of its exclusive and in-house brands at the Hungaroring and Indy venues. No less than 24 brands will be on display in the two halls, with everything from Halo wheels to MRP suspension, Princeton CarbonWorks wheels and All-City bikes – and that’s just a small fraction of the brands on display.
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Venturi Tri is a new model for 2022. It takes the aero elements of our proven Venturi road bike and amplifies them. Profile Design components improve bike fit to complement the aero design. Compliance and stiffness are meticulously engineered throughout the frame with British-sourced Sigmatex Spread Tow carbon fiber. The Signature Venturi range is a showcase of speed and aesthetic brilliance. Limited edition bikes available in three shimmering tone-on-tone colours. The premium paint job is complemented by select premium components including electronic drivetrains, Fulcrum carbon aero axles, ORRO x Repente carbon saddle and BLK TEC carbon bar and stem.
Chicken CycleKit will take a focused range of products this year, with some of the highlights including Campagnolo Bora Ultra WTO 45 wheels and Ekar groupset (on bikes and on display). From Deda Elementi will be the Gera range of RS4DB and gravel wheels. DMT Shoes will feature all new shoes like the KR0, GK1 and KRSL models. Miche will have the Supertype 440RC DB wheelset and the Neon wheelset, and Prologo will have the Dimension and Scratch M5 lines and the AGX line.
2Pure said it was very happy to be at its first cycle show since the pandemic. You can expect to see a lot from the retailer and its brands, with new products being shown in the UK for the very first time from Ibis Cycles and Lizard Skins. 2Pure will showcase new brands like Nuun Hydration and lesser known cycling industry brands Mystery Ranch and Coros.
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Magura Bosch Parts and Service
The Magura Bosch Parts & Services (MBPS) brands are represented equally by the Magura UK sales and service team and the Bosch eBike Systems team. Regional Sales Managers Ben Simmons and Tony Barton will be available in the Monaco room for Magura and MBPS partner brands. Summer 2021 saw the German brake specialist introduce a disc brake optimized for city, trekking and off-road use: the Magura CT. Initially reserved for OE manufacturers, the brake will now also be available on the aftermarket from mid-March 2022.
Lyon Cycle will be bringing a selection of new products and brands to the show, and look forward to welcoming all dealers for a chat and a beer. Debuting with COREbike this year, 7mesh is a BC-based apparel manufacturer striving to bring alpine-quality apparel to the world of cycling by drawing on years of experience at Arc’Teryx, one of the most technical outdoor clothing brands in the world.
Read more: Lyon Cycle announces a UK distribution agreement with American wheel brand Industry Nine
Cycling sports group
Cycling Sports Group will offer you an exciting program this year! It all starts with GT’s 50th anniversary, and in true GT style, “bringing the party to the people”, they’ll once again be the GT bar for a great coffee and a few beers to share while looking at the latest bikes and a few refinements personalized. Older brother Cannondale (50 in 2021) will showcase its flagships such as the all-new Synapse with SmartSense.
Mavic UK is at this year’s COREbike show, located in the Magny-Cours venue, bringing the full range of wheels, helmets, shoes and apparel. The all-new Cosmic SLR 45 carbon wheelset is an excellent choice for road cyclists who want to be fast and efficient in all types of riding and racing situations. Not only does the 45mm airfoil rim cut through the wind with minimal drag, it’s also among the lightest in its class. This season, the outer carbon layer features our new UD² construction for a distinctive look and an even lighter rim laminate, saving an additional 15g per rim.
The 2022 Eovolt Morning 16″ and Afternoon 20″ are the new versions replacing last year’s bikes in the same wheel sizes, but with much improved quality and specs for 2022. The new 24″ party bike is an all new model for 2022 in a wheel size that Eovolt has never done before. COREbike is giving the trade the first opportunity to see the new 2022 lineup.
Vielo is launching two new models in the trade on its V+1 gravel and R+1 road platform. The new V+1 is a fully integrated frameset for 1x wireless shifting to accommodate XPLR groupsets. Red, Force and Rival 12-speed from SRAM. The new R+1 colorway is designed to complement the current 1x Campag Ekar 13-speed groupset. Lightweight’s new Obermayer Evo disc will also be on display, along with the regular Meilenstein Evo and the new Phadfinder Evo.